Overhex Wines International shifts the perception of premium wines

Overhex Wines International has purchasing appeal that is unmatched with its price ratio of quality versus value being virtually unparalleled. Their wide range of wine brands spans from the affordable to the exclusive, with wines across the portfolio acquiring award-winning status –  a fact that was further bolstered by this winery’s performance at the 21st annual Michelangelo Wine Awards.


In a formidable display of its exceptional value for money, Overhex Balance Winemaker’s Selection Pinot Noir 2016 took home a Double Gold at this prestigious competition.  This elegant Pinot Noir, made from grapes sourced across the best vineyard sites in the Western Cape, is proof that there is no need to pay an arm and a leg to enjoy a premium quality single cultivar wine, with a bottle of Balance Winemaker’s Selection Pinot Noir priced at just R67 per bottle.


Balance was but one of Overhex Wine International’s shining stars at the awards dinner, with Overhex Survivor Cabernet Sauvignon 2016 and Overhex Survivor Sauvignon Blanc 2017 both scooping up Gold Awards as well, cementing Overhex Wines International’s status as a significant player among South Africa’s new-generation wine companies. Both the Cabernet Sauvignon and the Sauvignon Blanc are made from grapes grown in the famous Swartland region and have done this appellation’s status as one of SA’s best wine regions proud.


Last year, the Michelangelo Wine & Spirits Awards celebrated its 21st year of continuous operation and had grown into the “biggest southern African-based Wine & Spirits competition” in the number of entries received. Close to 2 000 wines, brandy and liqueur entries from both South African and International producers are submitted each year.
The key differentiator of the Michelangelo International Wine & Spirits Awards is that wines are judged by a panel of esteemed local and international judges, who taste the wines blind and rate the wines according to the internationally accepted 100-point system. Wines and spirits are only awarded a medal if they rank among the top-scoring third of wines entered.


Ben Snyman, the winemaker at Overhex Wines International, is exceptionally proud of the winery’s performance at the Michelangelo Wine Awards and is determined to continue producing exceptional quality wines for a long time to come. “For a winemaker to measure himself, it is essential to win national and international accolades. Our track record shows it and maintaining such results is an important goal. Overhex Balance Winemakers Selection Pinot Noir being awarded a Double Gold at the Michelangelo Wine Awards goes to show that the perspective of higher price equaling higher value is slowly shifting.”


The Michelangelo Wine Awards is not the only place that Overhex Wines International stands out, with their quirky wine labels turning heads when placed on the shelves. The Survivor range’s wine labels display a very distinct hand drawing of a Nguni cow, aptly named Survivor after she jumped off a cattle truck while passing the Cabernet Sauvignon vineyard. She went on not only to survive but to live a happy and free life with her several offspring who now have their own range of wines named after them. The Balance range is yet another one of Overhex Wines International’s chic and quirky brands, with their labels showcasing colourful elephants balancing on a small wooden stool.


Overhex Wines International is associated with- and accredited by Fairtrade which focuses on decent working conditions, local sustainability and fair terms of trade for farmers and workers in developing countries, the Wine Industry Ethical Trade Association who actively promote ethical trade in the wine industry, as well as the Integrated Production of wine for sustainable vini- and viticulture. This social, ethical and environmental awareness is a significant focus for Overhex Wines International, as they strive to ensure that their wines are sustainably and equitably produced and distributed.


Influential industry voice, Michael Fridjhon, who was involved as a consultant in the making of Survivor Wines states that “intensity and commitment define Overhex Wines International.” With a mindset that strong, it is no wonder why Overhex Wines International has quickly grown to be one of the top ten largest exporters of South African wines.


With such an extensive range of award-winning brands, Overhex Wines International is on an upward trajectory within both the South African and International wine markets. Their different and innovative outlook on the wine industry is sure to contribute significantly to their success in ensuring that they remain one of the industry leaders in providing quality and value to their consumers.

Overhex wines can be purchased at selected liquor stores, as well as online at www.overhexbistro.com/buy-overhex-wines.

Leave a comment